Swipe Arena
Swipe Arena is a Telegram Mini App game that blends casual swipe-based gameplay with blockchain-powered rewards. Players collect heroes, upgrade abilities, and battle through PvP and adventure modes, all while earning the native token $SWIPE.Unlike many Telegram games with shallow mechanics, Swipe Arena delivers strategic depth and progression through hero collection, equipment farming, and competitive leaderboards.Its mission is to bring fun, reward-driven gaming to Telegram’s massive user base, while building a sustainable in-game economy powered by $SWIPE.
Product Essentials
Telegram has over 190M users who have tried a game, but few offer meaningful progression or real earning opportunities. Swipe Arena addresses this by:
- Delivering mobile-quality gameplay directly inside Telegram.
- Creating retention loops through heroes, upgrades, and quests.
- Integrating $SWIPE rewards for battles, tournaments, and streaks.
- Offering a balanced monetisation model with optional purchases.
Adventure Mode
- Procedurally generated battles for equipment farming.
- Provides long-term replayability.
Collect & Upgrade Heroes
- Build a roster of 5 heroes.
- Unlock new skills with evolution cards.
PvP Battles
- Compete against players in real time.
- Winners earn $SWIPE and leaderboard points.
- Fully launched on Telegram.
- Acquired several hundred thousand users within weeks.
- Strong organic growth driven by competitive gameplay and referrals.
Analytics tracked:
- PvP and adventure participation.
- Hero collection and progression metrics.
- Leaderboard activity and seasonal retention.
- Token distribution and in-game purchases.
- Unity: Core game engine powering swipe mechanics, animations, and battle logic.
- Frontend: React for a smooth in-app experience inside Telegram.
- Database: PostgreSQL for player data and leaderboards.
- Blockchain: Smart contracts powering $SWIPE rewards, staking, and transactions.
- Telegram Bot API: Connects gameplay sessions, notifications, and Telegram-native features.
Monetisation
- Season Passes rewarded loyal players with exclusive content.
- Shop bundles created steady revenue during events.
- Evolution cards became a core token sink, balancing $SWIPE circulation.
Key Learnings
- Mass Adoption: Telegram’s frictionless access allowed rapid scaling to hundreds of thousands of players.
- Engagement Loops: Adventure farming, PvP, and quests kept players active daily.
- Community Growth: Leaderboards and token rewards encouraged competition and virality.
- Revenue Streams: Token sinks plus optional purchases created a sustainable economy without a pay-to-win imbalance.
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